SuperFlights
Flight booking product and growth experiments

A travel product project focused on flight discovery, pricing visibility, and conversion-oriented UX decisions.
SuperFlights is built around reducing booking friction for high-intent travelers. The product work centered on better route discovery, clearer fare logic, and tighter user journeys from search to checkout.
- Designed conversion-focused booking flows that reduce decision fatigue.
- Introduced experimentation loops for pricing surfaces and offer messaging.
- Built feedback-driven product iterations from real user behavior signals.
- Improved funnel clarity from search to purchase intent.
- Stronger product positioning around value and transparency.
- Faster release cadence for growth experiments.